Amazon Rapid Sales Growth: Faster Resolutions, Bigger Margins

In these sessions you'll discover how Amazon's internal systems operate, why cases get stuck, and how to prevent lost sales.

You'll leave with proven templates, escalation checklists, and a 30-day plan to streamline your internal processes. You'll also gain an understanding of what really drives CPC (cost per click), how to phase campaigns between visibility and conversion, and in turn how inventory, pricing, and content updates can influence profitability.

You'll receive a clear implantation guide, a 'metrics that matter' crib sheet, and an understanding of the practical structures needed to advertise effectively.

This is not another intro to Amazon talk. This is a masterclass in timing, tactics , and performance for active sellers, which can be applied immediately to your business.

Itinerary

• 9:30am to 10 am – Arrival, coffee, registration
• 10am to– 1pm – Masterclass 1: Inside Amazon Seller Support – faster resolutions
• 1pm to1:30pm – Networking lunch
• 1:30pm to – 4:30pm – Masterclass 2: Advertising for profit playbooks 

Masterclass 1: Inside Amazon seller support - – faster solutions

In this session, you'll learn how to cut resolution times and reduce loss of sales.

The session will cover:

• How seller support really works
• Why cases get stuck and how to unstick them
• How to write cases that get actioned
• The escalation ladder
• Service level agreement: internal standard operating procedure, dashboards, and triage
• Case studies

You'll leave the session with:

• A case-writing template and escalation checklist
• A 30-day internal SOP (standard operating procedure) to reduce backlog and premature closures

Masterclass 2: Amazon advertising profit playbooks

This session will cover:

• Why you’ve been looking at advertising on Amazon completely wrong
• What determines your CPC (cost per click)
• Ad-spend phasing: visibility versus conversion
• Inventory and FBA (fulfilment by Amazon) influences
• Pricing and promo cadence: when to lead, when to chase, when to sit out
• Content updates: image, bullets and store changes

You'll leave the session with:

• A clear implementation guide for effective advertising on Amazon
• A 'metrics that matter' crib sheet
• Advertising structures for success