WEST LOTHIAN START SMART PROGRAMME
WEEK TWO

Congratulations on completing the second session of the West Lothian Start Smart Programme!

The theme of this session was 'Plan Like a Pro', delivered by Marketing and Branding expert Michelle Brown.

Session Recap

Please watch the short video below for a recap from Michelle:

You can also download a copy of the slides here. Please do not share the slides externally.

Additional Resources

This week's session was all about business planning. You can download our customisable business plan template here.

During the workshop, we discussed how you can use a Business Model Canvas to help visualise your business strategy and focus on customer value. You can learn more and download a blank copy here.

Michelle also discussed being a sole trader. You can learn more about this here and here.

In her recap video, Michelle discusses this 'What Makes a Truly Great Logo' video. She will be talking about this during week 6's session. Please watch it below:

Follow Up Task

Once you have reviewed the resources above, please complete the task below:

Name *

I consent to my data being stored for administrative and marketing purposes. *

Make a Start on Your Business Model Canvas and Upload it Here to Get Some Help and Feedback

Create a 6 Month Timeline to Help Reach your Goals *

Using the SMART Method, Provide Details on How You Will Measure the Goals *

Start Highlighting the Areas You Have Made Progress in on your Business Plan Bingo Card Checklist *

Do You Have Any Feedback That You Would Like to Share About This Lesson?

WEST LOTHIAN START SMART PROGRAMMEWEEK TWO

WEST LOTHIAN START SMART PROGRAMME
WEEK TWO